NACLC is excited to announce the inclusion of a masterclass program as part of the 2017 National CLCs Conference.
Masterclasses offer a detailed and interactive exploration of, and training in, a specific area of professional development need by a recognised expert or group of experts in their field.
This year, two masterclasses will be held on Tuesday 8 August 2017, the day before the official opening of the National Conference.
To meet the cost of engaging the trainers, venue hire and catering the cost per participant for each class is $100 (incl. GST). This is in addition to the standard conference registration fee. You don’t have to register for the Conference to register for a masterclass.
Places are limited so don’t miss out on your opportunity to participate in one, or both, of these highly informative sessions
Masterclass 1: Tuesday 8 August 2017, 9.00am – 12.30pm
Language Laws: Developing Messages for Legal Campaigns - presenter is Joel Marlan-Tribe
Campaigns that cut through need to have strategic, simple and accessible messages that supporters spread and new audiences are convinced by. Drawing on the work of some of the world's leading communications strategists, trainer Joel Marlan-Tribe will work with participants to unpack the anatomy of an effective message and apply this to their own work. The session will cover:
- Experiencing a shift in attitude - how it works
- Establishing your audiences - who already supports you, who you want to reach, and who is against you
- Developing simple, values-based messaging that establishes common ground
- Defining your problem and outlining a vision for people to get behind
This is an interactive and practical workshop that will see participants draft messages for campaigns related to their work. After exploring some case studies and tips from the experts, participants will be apply the theories and principles to create campaign messages they might like to use, and provide constructive feedback to each another.
Maximum number of participants: 40
Joel is a community activist trainer and organiser with a focus on working with people to explore how they can effectively communicate about issues they care about. He currently works at the Asylum Seeker Resource Centre in Melbourne, where he is part of the community engagement team. Over the last 18 months, Joel has been working with community groups to build a community of practice around reframing conversations on refugee rights. Joel runs highly engaging and participatory sessions and aims to always facilitate a learning environment where people feel free to experiment and step ever so slightly out of their comfort zones.
Printable version of Masterclass 1 details is here
Masterclass 2: Tuesday 8 August 2016, 1.00pm – 4.30pm
Outcomes Measurement - presenter is Mark Planigale
Outcomes measurement is a key step in CLCs being able to analyse and demonstrate their impact. In a world where much of the focus is on how busy we are and how many people we assist, understanding the outcomes we can achieve can make a big difference to our ability to improve services, attract resources and advocate for change.
This masterclass, led by trainer Mark Planigale, will provide participants with key concepts and skills that will assist in effectively measuring outcomes within their service.
The session will be highly interactive. Participants will work in groups of 6 – 8 on a series of group activities including:
- Identifying the benefits of outcomes measurement
- Identifying and documenting outcomes
- Identifying potential indicators and data sources
- Identifying steps to move forward with outcomes measurement in their organisation
Maximum number of participants: 32
Mark is the CEO of Lirata Ltd, a not-for-profit social justice consultancy. He has been working with community organisations since the early 1990s as a campaigner, social worker, manager, project officer and researcher. Since 2005 Mark has been reviewing and evaluating programs on behalf of funders and service providers across multiple sectors including the homelessness, family violence, financial inclusion, health and mental health fields. Mark is a specialist in measurement of program outcomes and development of performance measurement systems for community organisations. Mark is currently leading Lirata’s work in developing a sector-wide Outcomes Measurement Framework for the Community Legal sector in Victoria.
Printable version of Masterclass 2 details is here